According to a representation agreement made with United Talent Agency for CryptoPunks, Meebits, and Authoglyphs, Larva Labs’ blockchain-created IP is coming to Hollywood. Behind the wildly successful NFT project CryptoPunks, Larva Labs has teamed up with the Hollywood talent agency United Talent Agency.
According to a Hollywood Reporter article published on August 31, UTA will represent Larva Labs for intellectual property (IP) negotiations in TV, film, video games, licensing, and publishing. UTA will also describe two other Larva Labs NFT projects, Meebits and Autoglyphs.
CryptoPunks was founded in 2017 and was one of the earliest Ethereum-based NFT projects. The IP-related agreement with UTA is an essential milestone for Larva Labs. It is one of the first examples of blockchain-created content that has reached the mainstream entertainment business. The CryptoPunks project had a tiny fanbase for the majority of its brief existence before erupting in popularity this year amid a massive wave of interest in the NFT sector, which witnessed $2.5 billion in sales in the first six months of this year.
Public figures own CryptoPunks
According to CryptoPunks data, the Larva Labs OG NFTs have earned a stunning $1.18 billion in total sales since 2017. With $304.8 million in sales alone in the last seven days. At the time of publication, the cheapest CryptoPunk on the market is at 115 Ethereum (ETH), approximately $391,000. CryptoPunks own by rapper Jay Z, electronic dance performer Steve Aoki, and entrepreneur Gary Vaynerchuk. Cointelegraph reported on August 23 that payments technology firm Visa spent 49.50 ETH at the time of purchase for CryptoPunk 7610 – a female figure with a mohawk, clown green eyes, and lipstick. A computer generates 10,000 CryptoPunks NFTs from unique attributes to create the individual pixel art avatars.
They first grabbed for free, with TechCrunch reporting in April this year that a collector online known as “mr703” nabbed 703 Punks at launch. In fact, they were holding hundreds of the NFTs in a collection. These are now worth tens of millions of dollars at current pricing. Other NFT initiatives from larva Labs follow the computer-generated path of CryptoPunks. In May, Meebits NFTs were published, including 20,000 unique 3D voxel characters designed for use in Metaverse and NFT games.
Autographs are a generated art project with a limit of 512 NFTs. Users generate a “Glyph” by giving a creation fee of 0.20 ETH ($687) to Larva Labs’ chosen charity, 350.org. This is an organization that dedicates itself to addressing climate change.