American Company Plans to Launch a Crypto Card in Europe

Crypto cards gained popularity as more and more companies started to offer such cards. Interestingly, an American digital wallet and trading platform acquired European card issuer Optimus Cards UK to launch a crypto-enabled card on the continent. Uphold made an interesting announcement.

According to this announcement, the company plans to roll out its crypto-powered debit card in Europe starting in April 2021. Uphold plans to launch the world’s first, multi-asset, crypto-enabled debit card on the Optimus platform in Europe. Interestingly, this card already gained popularity in the U.S.

In the nearest future, Uphold’s European customers will be able to receive part or all of the salary in Bitcoin or any asset of their choice. They will be able to spend it using Uphold Cards issued through Optimus.

It is worth noting that, the new card will include some of the assets supported by Uphold’s platform. This will include cryptos, precious metals, U.S. equities, as well as carbon credits.

Crypto cards and customers

Interestingly, Optimus is one of the biggest debit and credit card issuers across the U.K. as well as Europe. People should take into account that, it is regulated by the U.K.’s Financial Conduct Authority as an Electronic Money Institution. The firm acts as a primary card issuer and payments facilitator. Importantly, the firm’s services are compatible with major platforms like Apple Pay, Google Pay, as well as contactless and virtual cards.

Crypto cards slowly but steadily became a part of the modern world. Interestingly, Uphold announced its multi-asset debit card in the U.S. less than a year ago in March 2020. This card supports 24 crypto assets like Bitcoin, 27 fiat currencies as well as four precious metals.

As a reminder, the world’s largest crypto exchange Binance debuted its crypto debit card in Europe in 2020. Importantly, thanks to the Binance Card customers are able to instantly convert the cryptos to fiat and spend them across the world. Moreover, the users have the opportunity to recharge their card wallet directly from their spot wallet on Binance. This is not the end of the story, as they can choose the order of preference to debit their Bitcoin as well as other cryptocurrencies.

As can be seen from the information mentioned above, companies are working hard to offer new services to customers. Thanks to Uphold and other companies it will be easier to make cryptocurrencies more popular around the world.